Microsoft Surface campaign (freelance)
For the initial launch of Microsoft's entry into the tablet hardware market, our small production team at Wunderman Seattle generated assets for dozens of out-of-home installations tied to Microsoft Store locations across the US and Canada. Matching ads were created for print and tablet issues of major publications.
My roles: assembly of print mechanicals; asset management; print production and quality assurance
Microsoft Surface mall domination, US and Canada
Microsoft Surface outdoor domination and NYC Times Square billboards
Microsoft Surface print and tablet ads
